Pick A Daisy by Diba True

pick a daisy

We are ready for a change in seasons! and PICK A DAISY by Diba True is our first choice in a transition shoe from our Spring 2018 Collection.


7 hannah silver shoes

When you need the comfort of a sneaker with a bit of an edge, your top pick will be the PICK A DAISY shoe. The brushed metallic leather finish, convenient midfoot gore, and padded insole create a fresh take on the classic slip-on silhouette. Wear these shoes to dress up casual looks, or to give a relaxed feel to dressier outfits.



pick a daisy

Your options are endless with PICK A DAISY. Shown here in a boho chic look that's perfect for Spring. This shoe pairs well with denim, shorts, and skirts giving casual cuteness all year long. Let you street style shine in PICK A DAISY by Diba True.






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Valentine's Day in "Good Timing" by Diba True

17 katie and nick

I hope that you get to spend the day surrounded by those that you love. It's only fair to wear the things that you love on Valentine's Day right?

I was searching for the perfect balance of comfort and cuteness for Valentine's Day. Since the day would be full of surprises, I just wanted to be prepared for anything that came my way throughout the day.

Just in the nick of time, GOOD TIMING by Diba True arrived so that I can share this day of love wearing the shoes that I love. I'm sure you will love GOOD TIMING by Diba True just as much as I do. This shoe is from the Diba True Spring 2018 Collection dropping in a few weeks.


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6 katie blue dress with hat

2 horizontal blue dress sandal





On the hunt for the perfect sandal to compliment your strappy sundresses, flowy floral skirts, and ruffled tops? Just in the nick of time, GOOD TIMING shows up to save the day. A color-blocked stacked wedge heel is perfect for a seamless transition from day to night. Leather and metallic straps with polished grommets compliment the ankle straps and adjustable buckle closure. Just in time to take your casual day styles to instant glam nights. Available in Gold/ Walnut (pictured) and Pewter/ Black. Save your coins ladies, GOOD TIMING by Diba True is worth it!




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"It's always JAVA TIME when I'm wearing Diba True"

  java time



It's JAVA TIME! Grab a cup of Java and snuggle up for some online shopping. Snow days are meant for online shopping right? If it's warmer where you are, grab a cup to go and head out for some shopping in Diba True.





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Touches of Western-Style give this boot a rustic and regal feel. Suede leather upper with a decorative zipper accent. The functional zipper closure makes for an easy fit with the 4" shaft height. Complete with a lightly cushioned footbed and 3" stacked design heel.










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Indulge your feet in the Diba True VINO TIME booties. The intricate cutouts and woven leather upper provide stellar style, while the adjustable buckles and back zip closure ensure a secure fit. The Western-inspired silhouette will complete many snazzy looks.






vino time lifestyle





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Oh! Jilly Ann

Oh!Jilly Ann

Jilly Ann


Jilly Ann is here for the Weekend!

Perfect for all of the weekend activities that will keep you on the move, a flare of fringe will keep you on your toes all weekend.










The Jilly Ann Ankle Boot from Diba True is the perfect addition to any boho-chic ensemble. Its fierce design is finished with stylish fringe on the upper, a trendy almond toe, and a classy stacked heel.


oh julia ann-jilly ann



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Just waiting for Spring to STOP BY

Just waiting on Spring to STOP BY

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stop by collage

Does anyone else have the Winter Blues?

I spent today thinking about Spring and all of the joy it brings. Since I can't escape this winter snow storm, I decided to mentally transport to my favorite season SPRING!!! I am so over winter weather with all of the snow, ice, and cold wind I need a break. Oh Spring, how I wish you would hurry up and STOP BY!


Speaking of Spring, let me introduce you to my favorite shoe, STOP BY by Diba True. This is a shoe that you can wear all year long and it will transition right into Spring with no problem, since it looks great with everything.  STOP BY by Diba True is my favorite shoe to wear, it looks great with everything.


look at these color options...

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Your feet will want to do more than just Stop By these cutout booties by Diba True  they will want to stay in them all day. Featuring bold side slits, pull-on entry, and contrasting suede and leather materials, these boots blend metropolitan style with timeless western flair.

In the mood to do some shopping? STOP BY www.dibatrue.com to do some shoe shopping.



Sunset Sail



sunset sail

I couldn't let the day pass by without trying on these beauties!

Sunset Sail by Diba True

Also available in colors: Cognac Leather, Beige Suede, and Black Leather

Price $249

Diba True’s new over-the-knee boots were fit to be tied! The lace-up closure on the back of the shoe ensures a sleek fit on the calves, while the stacked heel and slightly Western silhouette create a look that is guaranteed to turn heads

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11818 scary - sunset sail - cognac puma_o



I'm sure you will love Setset Sail as much as I do.

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23513 LEG UP


leg up black

The options are limitless when styling Leg Up by Diba True. Styled with short shorts or long pants, Leg Up by Diba True can easily transition through all of the seasons effortlessly. Leg Up is the boot you need to add to your collection.



Get a leg up on trendy style this season in the Diba True LEG UP over-the-knee boots. Featuring a 3 inch stacked heel, western-inspired stitching, and a tall shaft, these boots will instantly give your look a boost. Whether you pair them with a dress or leggings, you can strut with confidence.



leg up lifestyle

Diba True makes your fashion ensembles pop in Leg Up in the color Ash. Take your high fashion to new heights with this neutral color that looks great with everything. Give the items in your closet an instant update when wearing Leg Up.




The style options are endless with Leg Up  in the color Ash, shown here with jeans and accessories that really pulled @shoppursona  look together.




Street style can be just as glamorous as @lindakrein has shown with Leg Up in black.


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Flying Solo or What to do for New Year's?

What to do and Flying Solo are the perfect shoes to wear when bringing in the New Year.  A girls night in or a night on the town these boots will bring the sparkle wherever you go. These two style options in short or tall will take your Western-inspired style to the next level with the Diba True. The What To Do riding boots include a tall shaft, studded detailing on the upper, and quick side pull tabs, these boots make an edgy fashion statement. Flying Solo by Diba True offers a shorter shaft style, studded detailing on the upper along with a more narrow toe bed for a sleeker silhouette. Bring in the New Year with cheer in Flying Solo or What to do by Diba True.  




flying solo 2x3

what to do_jeeze louise

new year

Whatever you decide to wear, I know you'll look great.

Wishing you and Happy New Year from Diba True.

Newsletters, Uncategorized

Life is Short, Buy the Shoes


Sometimes you get a sign that you need new shoes. Well, that's exactly what happened to me. While out shopping one day, a sign stopped me in my tracks that read, "LIFE IS SHORT BUY THE SHOES". It was in that moment, that the voices in my head appeared in print right in front of me. If I had a dollar for everytime that I regretted not buying those shoes that I left behind is what I tell myself. Let's be honest,  I would probably just buy more shoes, but you should do what makes you happy right?



For all of the reasons that I try to justify why I don't need more shoes, these are my favorite lines that I tell myself over and over again accompanied by my favorite shoes by Diba True.

"They will never be this cheap again!!!"

Yes, I really believe this every time that I see a sale price and being the competitive person that I am I just have to get them before anyone else does. And the last size is my size, it must be meant to be. Some shoes you just have to snag when you see them or you will never see them again and it will haunt you forever. So just buy the shoe and save yourself a headache and heartache.



"Do I really need more black boots?"

The answer is always yes! It never fails, black boots always come to the rescue to save the day.  Unsure of a color combination? black boots you're apprehensive about. For an editorial chic look, all black does the job every time.



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"I can just add more shelves to my shoe closet"

You just have to do the sensible thing and buy more shoes is my answer. My frequent trips to Home Depot, Lowes, and The Container Store are all of the evidence that you need for all of the shoe damage that I have caused. Each pair tells a story or is waiting for the special time to shine.




"I have the perfect outfit for these to wear to the party" 

This is almost a good excuse as any, let's just think of the endless photos that will be taken.  Who knows, you may run into friends from College or an old ex-boyfriend and you have to look great. You need the shoes to be prepared to walk into any situation, Sounds good right? Your friend will back you up on this one.

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"Today sucked, I need these shoes!"

After a bad day, buying shoes make me feel better. It's something about sliding into a new shoe that guarantees that I will have a happy ending to a day that didn't begin so well. I can't wait to get home and try them on again and end the day with placing them on my shoe shelf. Some days I really need retail therapy, it's much cheaper than a real therapist. If you can treat yourself without breaking the bank that I say cheer yourself up and buy the shoes you deserve a gift!


instagram repost


Sometimes you just need the shoes just because and that's enough for me at times.

shoes now



"LIFE IS SHORT BUY THE SHOES" I think I will take this motto with me into 2018.


This is the  sign that I saw in the store, it now hangs above my desk as a reminder to always buy the shoes! We all know nothing haunts you more than the shoes that you didn't buy. If all else fails and you have buyers remorse you can always resale them. See, I have an answer for everything.





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Putting Shopping off until LATER ON?


Have you been putting off your Holiday Shopping until Later On? Well, my friend, you are not alone. Yes, I still have a few gifts to get, long lines and finding parking spots has not been fun but once I step into my favorite boots, Later On by Diba True the time will fly by. I'm glad that I made time to get something for myself this year, and I chose Later On by Diba True to make my last minute rounds worth it. Everything on my list will be checked off in no time. Well, I'm off to spread some Holiday Cheer!

Just in time for the Holidays LATER ON by Diba True makes a great gift for the woman on your gift list. Happy Shopping from Diba True.

#shoesforreallife #geterdone #happyshopping #happyholidays


later on holiday



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Her Holiday Gift Guide

Give Her what She wants

this Holiday Season...

As the season’s change and so should your style choices. Diba True has your gift guide covered this shopping season with all the styles you need for the Holidays. Stocking up on favorites or going for a new look for the shoe lover on your list, We have you covered.

just in feature small


We love boots no matter the season. The style staple that never fades Diba True has your favorites for Fall/ Winter are back with a bang. Don’t be the reason for the dreadful gift return this season. May your wishes be heard loud and clear, that new boots are what you need this year!

in between 811Yes, the weather feels like we are IN BETWEEN seasons but I will take it any day! As long as old man winter has misplaced the memo entitled “Time to Tuck your Toes” it looks like I still have time to grab these beauties and wear them now and well into the Spring season. The perfect shoes to transition into the different seasons needs to be added to your rotation. Check out these styles for under $150 and $200. Who says you can’t look chic all year long without sacrificing style. This peep toe makes prepping for winter a cake walk. Who walks to get cake anyway? You run!

Gifts Under $150


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More Gifts Under $150

I can hear it too; your INNER VOICE is telling you that you need this shoe! This silhouette steals the show every time it decides to STOP BY. Whether you are strutting down the sidewalk or kicking in those glass ceiling. Five o’ clock deadlines or dinner dates are a piece of cake when you show up. And it’s cheat day, so have seconds. Oh, Happy Happy JOY JOY!!!



14525 JOY JOY






Gifts Under $200


leg up black

Best in show boots are here to steal show this season. Bringing Holiday cheer to all your gear. The Best in Show Gift Guide is here. We have compiled our favorite boots to complement your holiday ensembles with ease. Make sure your list this year included style staples in booties, slouchy, street style, modern and many more that bring Holiday cheer. We have done that hard work for you, now all you have to do is shop the Gift Guide of Best in Show Boots for under $200. Get her what she wants this Holiday Season. I’m sure boots are at the top of the list.


23513 LEG UP



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23515 LAKE LAND 1

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her holiday gift guide



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Spring Preview: Best Buds

Diba True News

What's new in the world of Diba True?

Get ready to meet your new BFF (best footwear forever): the BEST BUDSloafers are the epitome of chic comfort. The padded insole is refreshingly foot-friendly, while the tassel accents give it that extra-special touch of style. We love the warm, neutral color story and artisanal stitching. Whether they want to spruce up a casual look or tone down a dressier one, we predict that retailers and customers will be eager to buddy up to these shoes.

BEST BUDS Suede/Leather Dark dust/Cognac
BEST BUDS Suede/Leather Natural
Social Media LoveCheck out these great photos from Instagram:
Everything is BETTER NOW with a cute pair of booties, thanks to @nikibuss.
Golden girl: this photo of the LATER ON booties by @headoverheelsga is stunning.
Florals and the SLY FOX booties? A definite fashion "do." Great pic by @sassafras_boutique.
Stay connected. Follow us:
Would you or your retail store like to be included in a future newsletter? Be sure to tag @dibatrue and use the hashtag #dibatrue when you post about us on social media. You can also let your Diba True sales rep know - we love to feature our supporters!
Diba Imports, LP 3630 Corporate Trail Dr. Earth City, MO 63045 314-209-0150

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Later On

Sibling rivalry. Ever since she strutted onto the scene in 2016, the STOP BY bootie seemed to be a shoe-in for "most popular." She better watch out, though, because she's got some stiff competition. Her younger, more sophisticated sister is not about to wait until LATER ON to make her presence known! A seamless blend of timeless and modern appeal, this shoe features cutout side panels, mixed media upper, 3 inch stacked heel, and easy pull-on entry. Buyers and customers love the tall, sleek silhouette of the ankle boot as well as the statement-making color options. This rivalry is all in fun - both styles belong in your closet. later on

STOP BY - Chocolate leather, Stone/brown leather/suede, Black suede/leather, Dust/cognac suede/leather, Grey perforated/canvas, Off-white perforated/canvas, tan perforated/canvas, leopard ponyhair/suede

stopby lineup



Ink Away

What's new in the world of Diba True?

Hello, 2017! We kick off our first e-newsletter of the year with a shoe that ladies can pencil into their outfit plans both now and later: the Ink Away bootieThe open-toe and slingback heel are perfect for warmer weather, while the covered vamp works for cooler temps. With its sleek silhouette and chunky stacked heel, we predict that future plans for this shoe will be written in ink.

ink away lifestyle

Diba True On the Web

We are thrilled to have worked with so many influencers, designers, and publications in 2016. Some of our most exciting campaigns were with bloggers Economy of Style, Oh, Julia Ann, Danielle Davis Style, designer Garic Stephens, lifestyle publication Uptown Magazine, and merchandising consultants Directives West. We are proud to have you all in the Diba True family. Stay tuned - we've got some incredible collaborations in the works for 2017. . .

templates jan


Real Life Style: KITE TAIL

What's new in the world of Diba True?

High flying style. Last year, one of our most beloved sandals was the KITE TAIL. Constructed with a covered heel that is offset by ankle cutouts and an open toe, buyers and customers loved the boho-inspired silhouette. The modest 1.5-inch heel allowed the wearer to comfortably take part in warm weather activities. This season, we took the style to new heights by adding on-trend metallic leather hues and a zany leopard pattern. Whether paired with shorts, jeans, or a skirt, these shoes let your look soar!

Diba True On the Web

What's a road trip to the desert without a sturdy, distressed pair of booties? Lifestyle blogger Lina of Life With Lina was sure to pack her Diba True PLEN TEE booties when she visited Barstow, California. Stationed between the Mojave Desert and the San Bernadino Mountains, she got some amazing photos. Thanks for taking us along on your travels, Lina.

Social Media Love

We are digging flirty dresses with booties for spring. Here are some of our faves from boutiques across the country on Instagram.

@shopwillowtree put the In The Books booties with an army green shirtdress. Definitely a fashion "do."

The femininity of floral prints gets an edge with the Jamma Jam boots, courtesy of @materialgirlsms.

As @damselfly_boz points out, denim and florals are the perfect combo - especially with the Rainy Nights boots.


Real Life Style: STRUCK GOLD


What's new in the world of Diba True?

Hitting it big. When you find a pair of shoes that fits perfectly, elevates your outfit, and garners compliments, it can feel as if you've won the shoe lottery. The stupendous success of our Stop By bootie showed us that the cutout silhouette is a winner. We switched up the design a bit with our Struck Gold ankle boot. The front panel features an intricate woven design, while the smooth back panel creates an eye-catching contrast. We have no doubt that customers will find this shoe to be a leading addition to their wardrobes. (Now, if only it was so easy to win the state lottery!)

Diba True On The Road

We know many of you are gearing up for the apparel and footwear extravaganza known as FN Platform and MAGIC in Las Vegas, NV. We sure are, and we hope you can stop by and say hello. We'll be at Booth #81641 at Platform and Booth #75806 at MAGIC.

Social Media Love

The Diba True DAY CAMP is in session, and so far it's sizzling on social media. We especially love these photos by @shopgypsyhill, @theloft_1, and @shoppursona.

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Real Life Style: RIDING BOOTS


What's new in the world of Diba True?

Come on, join the joyride. Even if they've never mounted a horse, riding boots are a staple in many women's closets. The tall length provides much-needed warmth for crisp temperatures, while the clean design complements lots of outfits. Diba True has added modern touches to the classic riding boot: lace up backs, sleek stacked heels, and unexpected materials. We are also excited about our right-on-trend, over-the-knee boots. With so many options, buyers and customers are eager to unleash their inner equestrian. Our Wind Walker riding boot lets you stride in style. Hitting right at the knee, this boot offers a smooth leather finish, back zip closure, and raised forefoot. Lace up detailing goes up the back of the calf. Wrap the extra-long laces around the ankle for a striking look.

WIND WALKER, Photo c/o The Abbey

Featuring a chunky heel and classic silhouette, the suede Wind Riderboots add a rustic touch to seasonal looks. Paired with a flirty dress, leggings, or jeans, the boots create many chic ensembles.


The fashion forecast predicts that you will love the Rainy Nights boots. These over-the-knee boots allow the wearer to create two distinct looks with a foldover collar. A low heel, inner side zip entry, and Western stitching provide a refined silhouette.

Diba True On the Web

Blogger and personal stylist Danielle of Danielle Davis Style loves versatile, neutral-toned items that go with lots of different looks. She was "tickled' to add the Rainy Nights boots to her wardrobe. Not only do the boots pair with countless items in her closet, she believes the over-the-knee height works for tall as well as petite women. Snag more of her savvy styling advice right here. We can't wait to see the other ways she wears the boots this season.

Social Media Love

We kicked off Fall with another over-the-knee boot, the Sunset Sail. But if you haven't gotten yours yet, that ship has sailed. These sold out quick - and judging from the positive response on Instagram, we're not surprised.

When Danielle posted the Rainy Nights on Instagram, 225+ of her followers fell in shoe love. The boots were described as "gorgeous," "stunning," "cute," "wonderful," and (our personal fave) "all kinds of amazing." You're making us blush.

Iddy & Oscar's was excited when they found a lone pair of the "coveted" Wind Rider boots in their stockroom. One of their followers noted that she loves hers so much, she is actually looking forward to chilly temps!



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Real Life Style: PLEN TEE of Options

What's new in the world of Diba True?

"You have enough shoes," said no woman, ever. Regardless of her personal style, few women have escaped the clutches of a footwear craving. But most people have limits on the amount of shoes they can own at any given time. The PLEN TEE booties are the perfect antidote for the "I-have-nothing-to-wear-so-I-need-new-shoes" feeling. Crafted with Western-inspired flair, these versatile boots have been a favorite of customers and retailers for years. The sleek silhouette elevates countless outfits, while the comfortable feel allows all-day wear. This season, we added fun new colors that provide even more styling options - making this a must-have shoe for any woman's collection.

Photo c/o Head Over Heels Boutique


Diba True On the Web

Another longtime Diba True fave is the WEST HAVEN boot. New York City-based freelance writer and stylist Cait highlighted the boots on her ARTicles of Clothing blog. In a series on transitional Fall fashion, she gave readers tips on enhancing their wardrobes with a few key pieces. We are so pleased that she included our shoes as part of a "quintessential fall look."

Social Media Love

Short boots made a big impression on our Instagram and Facebook feeds.


Need an #ootd? @latida_boutique has the answer with the PHONE CALL booties.

The PLEN TEE in lobster is striking even in a box, as Pursona playfully shows on Facebook.

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Real Life Style: Fringe Fest

What's new in the world of Diba True?

Hello, Fall. Meet Jilly Ann. She is destined for shoe stardom, with her braided fringe accents, almond toe, and stacked heel. Buyers and customers are already clamoring for her attention, and she is only too happy to oblige. With a silhouette tailor-made for boho chic ensembles, Jilly Ann is versatile and comfortable. Whether she's paired with jeans or a flirty dress, this boot provides a fun yet sophisticated finishing touch.


Diba True In The Press

Since 2004, Uptown Magazine has been one of the premier lifestyle magazines in St. Louis, MO. Geared towards upscale readers, the magazine prides itself on highlighting chic designer fashion. Uptown featured the Diba True I Conic fringe booties in the September/October 2016 issue in a feature on Fall Boot Trends. They described the shoe as a "fashion essential that complements everything in your fall wardrobe." As the Diba True headquarters are located in St. Louis, we are excited to see our footwear included.

Social Media Love

Our social media feeds were fringed out with new and classic Diba True styles:

A neutral shoe like our I Conic booties in taupe is the perfect balance for a bold floral outfit. Very cute, @ohjuliaann.

@shoppursona nailed it with the hat, dress, and Jilly Ann boots.

Fringe on fringe? Works for us! @therubyzipper rocking the In Tern booties.

@breighelajamesboutique put together this edgy, standout look featuring the I Conic boots in black.